I then made multiple versions (8) in different shades of gray for the black and white versions of the box. I took photographs, then did an outline and worked from there. The item that took me the longest to make in the box design was the vector version of the lightstick itself, seen on multiple sides of the box. The BigHit Entertainment logo is a modified version of TW Cent MT for the first half, and then Courier New for the second half, so it was an easy build. The Korean font used for the precautions on the left side of the box is called Nanum Barum Gothic and is free for download through Naver. I used Agency FB as the primary font for the text on the box, the secondary font for Precautions being Arial Nova. From my research, their logo lettering is a modified version of Solano Gothic MVB Bold, but also looks similar to Agency FB. While working on this project, I made the lightstick vector illustrations, and the BTS logo (including the doors and lettering) from scratch. Fans in America have to say the word ‘lightstick’ because the name sets off alarms. The lightstick design, is called an A.R.M.Y BOMB (going with the whole bulletproof theme) which makes talking about it interesting in the US. Literally, an army of fans, and their fans are dedicated and devoted. BTS, which is short for Bangtan Sonyeondan (Bulletproof Boys), have a fanbase called A.R.M.Y.

Previously, groups had a specific colored lightstick, but later, they evolved to have more unique shapes and designs. In Korea, lightsticks have always been a popular item at concerts. The old logo font is still used on the packaging for the lightstick, despite the certification sticker having been updated with the new logo. To this: Updated Brand and Logo for BTS and their fanbase ARMY In the summer of 2017, BTS updated their brand logo. Recently (May 2018, as of this post), they sold out the entire American leg of their world concert tour and tickets haven’t gone on sale for their European leg yet, but all signs point to those selling out as well (update: it sold out and they announced a dome tour in Japan). They even have a YouTube Red series called Burn the Stage. The group won Top Social Artist at the Billboard Music Awards last year (2017), and performed at the American Music Awards as well. This packaging is not official, and was done as an example of the work I can do.įor a little background, if you haven’t heard of BTS, they’re a Korean pop group comprised of 7 members who sing, rap and dance.

This blog has been written to explain more detail on the lightstick packaging I’ve uploaded onto my portfolio.

Solano gothic mvb bold download